How It Works

Seeing what works and doesn’t work allows you to address the issues upfront and saves you money.

Choose a Plan

Each plan has been designed to maximize the quality of insights you will gain. Our plans offer options so that you can tailor the test to your needs. Not sure what plan you need? Contact us and we’ll help you decide.

We Contact Your Target Audience

Users that reflect your target audience will be offered the opportunity to participate. The users’ thoughts and actions on screen are recorded for observation, data is gathered and evaluated by our team of usability experts.

Get the Results

Fast, on-demand and comprehensive results are compiled for you in a written report. But our services don’t end there. What you do with the results is just as important. UserHappy helps you translate the data to transform your users’ experience.

Usability 101

WHY test?

Making users happy makes business sense. The experience users have with your website or product influences their emotions and actions. If users can’t find what they need or become frustrated you have lost the opportunity to engage them. Usability testing offers you insight on your users’ experience.

Benefits of usability testing include…

  • Making decisions based on data results in an increased return on investment
  • Uncovering up to 80% of major usability issues
  • Providing accountability throughout the project lifecycle
  • Backing up decisions with objective data
  • Having proven results before launch
  • Increasing conversion rates
  • Improving your brand value

WHAT is usability testing?

Usability testing is an evaluation of your product or service by a representative of your target audience. Specific questions or instructions are carefully scripted and the user is observed as they complete the task. As well as we think we know our target audience the ability to observe what they actually do provides valuable insight.

Usability testing is different from…

  • Web analytics that don’t tell you why users are entering or leaving
  • Heatmaps that don’t demonstrate why users are clicking in specific areas
  • Surveys that don’t provide the reasoning behind your users choices
  • SEO and marketing might get your users there but if you don’t engage them it’s as if they never came

WHO is it for?

UserHappy is designed for anyone who wants to better understand their target audience. The insight and data that is gathered provides you with the information to measure your outcomes and justify your budget.

Clients UserHappy has worked with…

  • Businesses, organizations and institutions with a web presence or product that needs to be evaluated
  • Ad agencies, marketing firms and web design companies who want to provide valuable data to their clients
  • Technology companies that need usability testing to tackle issues upfront
  • Developers who adhere to agile software development and need iterative usability testing
  • Anyone who doesn’t have a user experience employee or department but needs the expertise

HOW do I test?

We’ve got that taken care of for you! Unlike self-service usability testing, UserHappy provides you with full-service that ensures that the results you receive are meaningful and tailored to your needs.

Our services include…

  • Consultation on what type of testing is best suited for your needs
  • Assistance with scripting the test questions
  • Analysis and reporting of test results
  • Recommendations on how to apply the results to your project

UserHappy also partners with web design and development companies that can help you translate your results to transform your project.

WHERE does the testing take place?

Traditional onsite test labs are no longer needed with remote online usability testing. UserHappy helps you recruit users for your testing and the results are submitted and made available online. This not only saves time but it saves you money. Your user’s thoughts and actions on the screen are recorded to provide insight into their decision process.

Benefits of remote usability testing…

  • Time savings
  • No fees for renting a usability lab or test location
  • Ability to reach a wider audience

WHEN should I test?

Usability testing can take place during any stage of a project lifecycle. Whether you are starting a new website or redesigning a website, reviewing wireframes, static designs or prototypes, the more often you test, the more benefits you will see in your final product.

UserHappy can help you during any stage of your project…

  • Before design or redesign
  • After design or redesign
  • Idea generation
  • Requirements analysis
  • Labeling and site architecture
  • Content generation
  • Wireframes
  • Conceptual design
  • Screen mockups and prototypes

Find a plan that works for you

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